Mind-blowing Social Media Stats for 2011!

As a digital marketing channel social media is big, it's getting bigger, and it's not going to disappear any time soon.

New statistics on social media come out almost every day, but here are a few mind-blowing stats from 2011 that marketers should take notice of:

  • Facebook is the world's most popular website with 870 million unique visitors and 1 trillion page views per month (August 2011)
  • Americans spend 53 billion minutes per month on Facebook (August 2011)
  • Facebook users spend over 700 billion minutes per month on the site
  • Each Facebook user spends on average 15 hours and 33 minutes a month on the site
  • Over 250 million people access Facebook through their mobile devices
  • People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users
  • There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products
  • 30 billion pieces of content ((web links, news stories, blog posts, notes, photo albums, etc.) are shared on Facebook each month
  • More than 2.5 million websites have integrated with Facebook
  • People on Facebook install 20 million “Apps” every day
  • 300,000 users helped translate Facebook into 70 languages
  • YouTube is the world’s second most popular Website with 790 million unique visitors per month and 100 billion pageviews per month (August 2011) (Stats don’t include videos viewed on phones and embedded in websites)
  • Users on YouTube spend a total of 2.9 billion hours per month (326,294 years)
  • Wikipedia authors total over 91,000 contributors
  • Wikipedia hosts 17 million articles
  • Flickr hosts over 5 billion images
  • People upload 3,000 images to Flickr (the photo sharing social media site) every minute
  • Twitter is adding nearly 500,000 users a day
  • Twitter is handling 1.6 billion queries per day
  • At Twitters current rate of growth, its calculated that there are nearly 4 million tweets per hour
  • 190 million average Tweets per day occur on Twitter (May 2011)
  • LinkedIn has over 1 billion professional members and 5 billion page views per month
  • Over 17,800,000 members participate in over 870,000 LinkedIn groups
  • LinkedIn has over 1,200,000 posts and comments to groups per week
  • 73 Fortune 100 companies use LinkedIn Hiring Solutions
  • The new Google+ has more than 25 million users
  • Google+ was the fastest growing social network acquiring 10 million users in 16 days. And over 25 million users in 1 month
  • Google+ gender demographic shows 70% male and 30% women (August 2011)
Can't wait to see what's coming for 2012!

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